synTelate Corp. Selects PerkettPR as Agency of Record

Boston – May 1, 2000 – PerkettPR, Inc., provider of results-based communications solutions for today’s value conscious companies, today announced the addition of synTelate Corp. to its client roster. SynTelate is the foremost provider of cost-effective contact center campaign management and scripting products and a subsidiary of Initiative Software, a Scottish supplier of software and services.

Since opening its virtual office doors in 1998, PerkettPR has worked with leading technology and business companies throughout the U.S., Canada and U.K. Current clients include synTelate, ExchangeAnything.com, Marketing Communication Systems and others. Clients in B2B, B2C, Internet and software products and services work with PerkettPR to establish competitive communications for continued success in today's rapidly evolving 'e'-integrated business market.

PerkettPR has strong industry expertise and has provided expert strategic counsel, practical implementation, and real-life results for numerous technology companies," said Kevin Clark, vice president of marketing for synTelate’s North American office. "We look forward to working with PerkettPR to educate the market on our core offerings and position ourselves as a true innovator in the call center market.”

“We are very excited to work with such a global leader as synTelate,” said Christine Perkett, president of PerkettPR. “Their potential for growth and market leadership aligns with the type of client we seek — tenacious, strong, smart and primed for tremendous success.”

About synTelate
synTelate, Corp. was founded in 1999 as a wholly owned subsidiary of Initiative Software, a Scottish supplier of software and services. Initiative Software was founded in 1990 and has focused on providing software that enabled the economic development offices of government agencies to effectively manage their portfolio of business development activities – CRM for government agencies working to attract investment in their regions.

synTelate Corp. was formed as an independent corporation to focus on developing and supplying call center technologies to the private sector in the UK and the US. With headquarters in Herndon, Virginia, synTelate can be reached at 703-471-6662 or via the web at http://www.syntelate.com.


About PerkettPR
PerkettPR, Inc., founded in 1998, is dedicated to generating affordable, creative and effective communications solutions for national and international clients such as 8minuteDating.com, Juniper Networks (Nasdaq: JNPR), nCipher (LSE: NCH) and Salesnet. PerkettPR provides clients with exclusively senior-level strategic counsel and execution of public relations, as well as the foresight and planning to stay ahead of a rapidly evolving market.

Working smarter for today’s value-conscious businesses, PerkettPR has established itself as a leading provider of Next Generation Communications to help clients achieve their overarching business goals. PerkettPR currently represents primary companies in these market segments: corporate services, customer relationship management, encryption, information security and privacy, online dating, post-production, and telecom networking. For more information, visit www.perkettpr.com.

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Contact: Michelle Chase
303.355.5104
michelle@perkettpr.com

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